Initiative طالبين Digital Media Manager
The Digital Media Manager will work collaboratively with the Digital Director to further define and execute Initiative’s digital media strategies. The Role Holder is responsible for evaluating, planning, organizing, managing and contributing to all digital media planning activities in an effort to achieve all corporate objectives while ensuring a consistent development of both the agency and the clients’ future performance. The Role Holder is responsible for combining the best of traditional and new media to create innovative relationships between client and consumer.
ROLE ACCOUNTABILITIES:
Create and execute digital media opportunities that add significant value to Initiative’s business goals
Development and execution of the online strategy
Build and grow the digital media program
Serve as an internal expert on digital media, reporting on competitors and trends
Present recommendations, identify new digital opportunities and conclusions that demonstrate impact to the client’s business objective and growth
Delegate and oversee assignments appropriate for the Digital Media Team
Responsible for the growth and development of Digital team members ensuring their skills are up to par
Ensure that the Digital Director is fully up to date on current activity and potential issues
Develop, maintain and refine ongoing reporting procedures and working practices
Establish and recommend training needs within the team
Identification of knowledge gaps and steps taken to fill them
Reconcile final deliveries and approve media invoices in collaboration with finance team
Develop, maintain and refine ongoing reporting procedures and working practices
Maintain regular client contact when and where necessary
Functions as a primary contact between Client Service and the Client management for all strategic requests
Maintains strong relationship with digital media suppliers
Ensuring value added deliverables to clients on a continuous basis
Carries out communication planning presentations & reviews
Engage with the company and contribute with ideas on company and client level
Responsibility for budget management as well as help client set budgets for coming year
Carries out semiannual & annual reviews
Work on pitches & new businesses
Ensure best practices with other teams in the agency
Contribute to innovation idea generation
Business profitability and financial analysis
Initiative طالبين Digital Media Manager
SCOPE OF ROLE
Decision Making
Manage and supervise the day to day digital media activities for brands and recommend cost efficient and impactful digital media proposals to clients
Manage all aspects of Digital Media Packages
Communication
Works closely with digital suppliers regarding special requirements for clients and campaigns
Works closely with the Media Team to create and identify new opportunities that exceed expectations
Works closely with the Digital Team to ensure knowledge base and development of skills
Works closely with the client to ensure a pleasant and consistent experience
Planning
To execute a dual benefit role of managing digital team and clients for maximizing exposure and optimize the revenue generation of the agency
ROLE FACTS AND FIGURES
There are 3 direct reports to this position at the Supervisor and Executive level
CHALLENGES OF THE ROLE
To ensure that Digital is a core part of the agency proposition and to deliver solid digital revenue
Make optimum use of the digital media team to delegate work and hence generate and thus deliver effective digital plans on time
Monitor and update clients on competitive digital activities to ensure long-term relationships and loyal customers
To deliver compelling and exciting online user experience
EXPERIENCE AND QUALIFICATIONS
Bachelor Degree completed ideally in marketing, business or related subjects
Minimum 4 years experience of Digital Media Planning
Ability to delegate, assign and identify key job success factors
Strong experience in website usability, web applications and online marketing and social media with a deep knowledge of social networking analysis tools
Strong understanding of digital media landscape
BEHAVIORAL COMPETENCIES
Excellent numeracy, written and oral communication skills
Strong negotiation & presentation skills
Flexible and open minded
Proactive and multitasking ability
Interpersonal and team coordination skills
Attention to details
Strong analytical skills and ability to relate results to client business objectives
Works well under pressure and ability to handle internal and external conflicts with professionalism
Analytical and Managing skills
Enthusiastic, approachable, committed
Strategic and thoughtful social media communicator
مستوى الأقدميةمستوى متوسط الأقدمية
نوع الوظيفةدوام كامل
المهام الوظيفيةالتسويق
المجالاتالتسويق والإعلان
